INTRODUCING WRAY FORWARD
We are incredibly proud to partner with Wray & Nephew to bring you Wray Forward; a free programme featuring a series of workshops and masterclasses tailored to directly supporting Black-owned businesses of today, tomorrow and beyond.
Digital Resilience for our Communities
The high street is a challenging environment, so we are building a 9-month programme for community businesses to help you scale up, expand your network, and discover new opportunities.
We are looking for community-focused businesses that are looking for an opportunity to expand in their industry. If this sounds like you then click the link below to sign up for our workshops.
Community Events 2022
Delivering Value for
This session will support founders in understanding the necessities and prerequisites of growing a healthy and thriving relationship with their consumers by delivering great value to them. It will also address the common mistakes founders make, especially when trying to scale up, usually to the detriment of their consumers.
Building an Online Community
This workshop is designed to support founders in understanding the necessities and prerequisites of growing a healthy and thriving relationship with their consumers through digital platforms. They will learn the most effective platforms for their various businesses and explore the benefits of CRMs.
How to Market
This workshop will introduce you to the concept of Marketing for growth; which is a data driven approach to finding the highest performing areas in a company’s marketing systems. This often involves taking a holistic view at the entire sales funnel rather than just the top of the funnel activities.
Music Business Ownership Accelerator
Black ownership in music is an issue we are committed to solving. We’ve built an intensive free virtual 3-month accelerator helping Black business owners in music increase visibility, scale up their business, and access investment. The accelerator will be launching in February 2022.
Application launch to be announced soon!
Register below to stay in the know.
Why this programme, Why now?
The pandemic drove entrepreneurial spirit, with over 835,000 businesses registered in the UK, with a 42% increase vs 2019 (source: Small Business UK). Though according to the British Business Bank, Black entrepreneurs are still being held back with limited access to financial support, education and opportunities.
In particular, the music industry was one of the hardest hit segments - employment plunged by 35% and the industry’s economic contribution fell by 46% (source: Music Business Week). Despite some improvements in recent years, racism remains rife with 86% of people saying they have faced barriers to their career due to race (source: Black Lives in Music Report). The Wray Forward programme aims to support our entrepreneurial community by improving access and facilitating growth.
Wray Forward is a free programme built to change and support the foundations of our community.
Wray Forward is a pioneering, first-of-its-kind project to support the growth of both community businesses as well as the enterprises behind the artists we know and love.